Awards and Nominations

Finalists | Incubator of the Year and Startup Mentor of the Year

2022 Africa Startup Ecosystem Builders Awards

The awards recognise excellence in Africa’s startup and entrepreneurship ecosystem and celebrate unsung heroes in ecosystem building who are individuals, communities, institutions, and organisations that have demonstrated innovation, excellence, outstanding achievement, and impact in advancing African entrepreneurship.

Finalist | Incubator of the Year – The Human Entrepreneur

Finalist | Startup Mentor of the Year –  Willem Gous – Founder of The Human Entrepreneur

About Our Founder & Managing Director and Startup Mentor of the Year Finalist| Willem Gous

Willem is a leader in Entrepreneurship Development in some of the toughest conditions. He is a startup mentor on many programmes. Over his 22-year entrepreneurship journey, he developed his unique human-centred perspective and approach to leadership, innovation and entrepreneurship. Consistently pushing boundaries and learning through failures and successes, he solidified his thinking around the entrepreneurial way and the successful application in a wide range of real-world situations.

He is a dedicated single father to an amazing 12-year-old son, and they live in Johannesburg, South Africa. An avid reader and personal development enthusiast. For fun and giggles, he is a firewalking instructor.

Willem holds a Master’s degree in Information Systems Management from the University of Liverpool, U.K., and his dissertation focused on applying various innovation methodologies within existing businesses. A regular conference speaker and facilitator, he also serves on the advisory board of the professional interest network of the University of Liverpool Management School.

He is one of only a small number of people in the world who can moderate the highly sought-after Inside Risk, high-stakes leadership in action programme –

He has facilitated many breakthrough motivational events with large crowds of people.

Besides mentoring his programmes in The Human Entrepreneur, he is also a startup mentor and coach on other programmes such as IBM Startup Programme, JP Morgan and the Arts and Culture Trust.

His work with the Arts and Culture Trust stands out as he works with artists to get them to think like business people and turn their art into a profitable business in 12 weeks.

Willem Gous is a leader in Entrepreneurship Development

What people say about working with Willem as a Startup Mentor and Coach

“Our programmes work because they were made in Africa for Africa and proven in Africa”

– Willem Gous | Founder of The Human Entrepreneur